AI Insights · Timothy · January 2025
Top 5 Tax Preparation Apps in the US: Q4 2024 Performance
Discover the performance trends of the top 5 tax preparation apps in the US during Q4 2024, including downloads, revenue, and active user metrics.
In the fourth quarter of 2024, TurboTax: File Your Tax Return by Intuit Inc. showed a notable increase in weekly downloads, particularly in December, peaking at approximately 78.4K. The app's weekly revenue reached its highest at $17K during the week of October 21. Active users saw a significant rise, closing the quarter with around 650.8K.
Beem: Better than Cash Advance maintained a consistent download rate, averaging around 15K per week. The app experienced a peak in active users at 133.5K in mid-November, before seeing a decline towards the end of the quarter.
IRS2Go demonstrated steady download numbers, with a noticeable increase to 16.1K in the final week of December. Active users fluctuated slightly throughout the quarter, ending at approximately 156.4K.
MyBlock from HRB Tax Group, Inc. saw a spike in downloads at the beginning of November, reaching 20.4K. Active users increased steadily, peaking at 73.9K in early December.
TaxDome Client Portal experienced gradual growth in downloads, with a peak of 7.1K at the end of the quarter. Active users consistently increased, finishing the quarter at 58.6K.
These insights highlight the dynamic performance of tax preparation apps in the US market during Q4 2024. For more detailed analytics and insights, visit Sensor Tower.
